All tagged asian american chefs
May is Asian American Pacific Heritage Month. According to Nielsen’s 2019 Diverse Intelligence Series, “Asian Americans offer unparalleled marketing opportunity for businesses and brands.” They are informed influencers and powerful purchasers as they lead in household income and education.
The popularity of Korean food and restaurants has propelled over the years thanks to social media, renowned chefs adapting it in their mainstream restaurants, and second generations of Korean Americans who successfully bring their parents’ vision into modern society of food consumption.