In April 2025, Resorts World Las Vegas partnered with YouTube sensation MrBeast also known as  Jimmy Donaldson, to offer the "MrBeast Experience," a three-night hotel package promising exclusive merchandise and a chance to win a $10,000 cash voucher. Marketed as an immersive, once-in-a-lifetime event, it drew fans from across the country eager for games, surprises, and direct engagement with the MrBeast brand.